Valerie Leonard - PR Consultant BrusselsWith a Degree in Commercial and Financial Sciences (Marketing specialisation from ICHEC Brussels Business School) in 1997, it is my passionate and dynamic personality that will lead me to press relations. By working both for advertisers (IBM) as well as in-house (with Michel Weber, her mentor), I have acquired much expertise as a press officer.

In 2004, after having accumulated more than seven years of press relations experience, I took on a new challenge by founding my own agency, B2Win.

Strategy, plans, press releases, reports, etc., I master all aspects. A true ‘facilitator’ between companies and journalists, I value contacts. Expertise, listening skills, imagination and a positive attitude, this is what will stimulate your communication, even if it is ‘high tech’!

Today, I do not hesitate to share my experience and passion. Since 2005, I’m called upon regularly to intervene as a trainer for marketing classes given by ICHEC Entreprises on behalf of Bruxelles Formation. Target audience: people seeking work who need to stimulate or reorient their career.

Valérie Léonard


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